Free Website Audit Tool — Find the Leaks Losing You Customers
Is your website losing you customers — and invisible to AI?
Most websites have hidden gaps in lead capture, tracking, security, and speed — and are completely invisible to ChatGPT, Gemini & Perplexity. We audit 123 parameters across 10 pillars to find every gap. Then we fix them.
123 audit checks · 10 pillars · Built on 15+ years of running real businesses
Why Websites Leak Leads
Tracking Blind Spots
Missing GA4, GTM, Clarity? You can't optimize what you can't measure. We detect every gap.
Speed Killers
Slow pages lose 40% of visitors. We audit Core Web Vitals, load times, page weight and caching — 10 dedicated performance checks.
Form Failures
Forms, WhatsApp, live chat — we audit every channel. Most sites miss 60% of lead capture.
Trust Gaps
SSL, privacy policy, security headers — and email authentication (SPF, DKIM, DMARC) so criminals can't send emails pretending to be you.
SEO Blind
Schema, Open Graph, mobile responsive, AI indexing — we verify all readiness signals.
Retargeting Failures
Meta, Google, LinkedIn, X, Snapchat, TikTok, Pinterest, Microsoft — we verify every major ad platform's pixel fires correctly. Most don't.
AI Search Invisibility
Customers now ask ChatGPT, Gemini & Perplexity for recommendations. If AI can't read your site, it recommends your competitor. We fix that.
Missed Lead Channels
WhatsApp, click-to-call, exit popups, meeting schedulers — every missing channel is leads walking out the door.
Three Levels. Three Different Questions.
Every audit tier answers a different question about your business. Start free — and see exactly where you stand today.
Confirm the basics are working
Compete properly today
Be found for the next five years
Not sure where you stand? The free 25-point scan takes about a minute and tells you immediately.
The 123-Point Audit Framework
📊 Traffic Intelligence (10 checks)
🎯 Retargeting (8 checks)
💬 Lead Capture (16 checks)
🔒 Trust & Security (19 checks)
⚡ Performance (18 checks)
🔎 SEO Foundations (18 checks)
🤖 AI Search Visibility (19 checks)
Get recommended by ChatGPT, Google Gemini, Perplexity, Claude, Copilot & every AI engine coming tomorrow.
🔒 Deep Security (5 checks)
💬 Conversion Depth (5 checks)
📝 Content & Accessibility (5 checks)
Frequently Asked Questions
What is The Website Auditor?
The Website Auditor is a website audit service for small and medium businesses. We scan your website across 123 parameters in 10 pillars covering lead capture, visitor tracking, retargeting, trust & security, performance, SEO, content accessibility, and AI search visibility — then deliver a prioritized fix report.
What is AI Search Visibility and why does my business need it?
Millions of customers now ask ChatGPT, Google Gemini, Perplexity and Claude for recommendations instead of searching Google. If your website can't be read by AI crawlers and lacks structured data, these AI tools recommend your competitors instead of you. We make sure your business is the one AI recommends.
How much does a website audit cost?
The starter 25-point audit is completely free — no credit card required. The full Pro audit with 60 checks, video report and implementation plan is a one-time $499. Ongoing monthly optimization with the complete 123-point audit is $999/month.
How long does the free audit take?
Your free 25-point audit report is typically delivered within 1–2 hours by email and WhatsApp.
Which industries do you serve?
We serve SMEs worldwide — dental & medical clinics, plumbing & trades, construction, e-commerce, real estate, law firms, restaurants, SaaS, manufacturing, education, financial services and automotive — with industry-specific audit criteria for each.
Get Your Free 25-Point Audit
About The Website Auditor
We are a website audit and optimisation company based in Bengaluru, India, working with small and mid-sized businesses across Australia, New Zealand, the UAE, Singapore, the UK, Ireland and Canada.
We built The Website Auditor because most business owners are told what is wrong with their website in language they cannot act on. Our audits are written in plain English and prioritised by revenue impact — what each gap is costing you, and what to do about it first.
Our team runs 123 automated checks across 10 areas: traffic intelligence, retargeting, lead capture, trust and security, performance, SEO foundations, AI search visibility, deep security, conversion depth, and content and accessibility. On our Elite plan we implement the fixes for you rather than handing over a list.
Contact: Sam@thewebsiteauditor.com · +91 98866 50133
SSL Secured
GDPR & DPDP Compliant
No Lock-In Contract
24-Hour Turnaround
Simple Pricing. Real Results.
Free Audit
- 25-point scan of the essentials
- Instant results on screen
- Full report emailed to you
- Plain-English fixes, no jargon
Pro Audit
- Everything in Free, plus 35 more checks
- Tracking & ad pixels reviewed properly
- Trust, credibility & compliance gaps
- Prioritised implementation plan
- 60 days of follow-up support
Elite — Managed
- All 123 checks across 10 pillars
- AI search visibility & monitoring
- Email deliverability & Core Web Vitals
- We implement the fixes, not just list them
- Monthly reporting & direct support
Admin Login
Credentials are verified against the Google Sheet backend.